CDA Coliving

CDA Coliving started over a decade ago, when a husband and wife team wanted a place where friends could come together, live affordably, and share good times. It began with one house — a simple idea of community. Today, that idea has grown into a family of over 1,200 housemates across Sydney, all finding their home away from home with CDA.

The Problem

CDA Coliving had an existing brand and website that reflected poorly on what they were trying to achieve and that wasn’t suitable for their Australia-wide expansion plans.

CDA Coliving approached DesignQ to take care of everything which included; branding, stationery design and print, and lastly web design and development.

The Solution

DesignQ started with a discovery session to get an in-depth understanding of CDA Coliving’s target market and market positioning. We then created a series of concept logos, further refining the one CDA Coliving wanted to go with. Once the branding exercise was complete, we moved on to designing their various stationery and assets such as business cards, letterheads, email signatures etc. At the same time we kicked off the web design and development process.

The result was a modern, clean brand and website that was mobile-friendly (responsive) and that positioned CDA Coliving as a leader in the coliving industry and accommodated their expansion plans.