Social Media Marketing & Management
We all know the huge role social media plays in the current business world, but unfortunately we don’t all know how to manage it well. Used correctly, social media marketing allows business owners to engage their target market on an entirely different level; drive more traffic to their business and ultimately increase sales.
Social media marketing makes your business more approachable, yet at the same time opens it up to criticism from customers. These are just some of the reasons why engaging a social media expert to manage your social media presence is very important.
How much does Social Media Marketing & Management cost?
Having a social media expert on your side costs a lot less than you think. We’re able to tailor social media management packages to suite your budget and requirements. Our social media packages cover the following:
- Facebook, Instagram, Twitter, LinkedIn & any other social accounts setup
- Creation of suitable graphics (headers, icons etc) for your social media accounts
- Posting of relevant news items and linking back to your website
- Engaging with your audience and responding to any comments
- Creation and management of any advertising campaigns
- Generating monthly reports for each social media account
Frequently Asked Questions
Most definitely! It’s been proven again and again by business after business. In fact, not utilizing social media marketing can actually harm your business, since having an online presence on social media is simply expected of any reputable firm these days.
Whether your business is taking advantage of it or not, social media has forever changed the way that consumers communicate with businesses, and vice versa. Being accessible to your customers – and your prospective clients – via social media is a vital means of developing relationships with them and helping them through the sales funnel.
With social media constantly evolving, this depends on variables such as the time and effort you’re putting into social media marketing management, your budget, your audience, your strategy, and whether you’re using paid ads or not. Regardless, it’s important to remember that social media is a marathon and not a race.
One of the worst mistakes is inconsistency – only posting sporadically, and not responding when consumers reach out to engage. Another biggie is using social media as a place to announce your own content and nothing more, without ever engaging in discussions or adding comments to the post that make your audience want to click or like or share.
Post consistently. Let your passion and personality shine through. Engage in conversations. Answer questions. Encourage audience engagement. Provide valuable content freely, without getting salesy. And be creative.